Industrial Management Question:
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What does OEM mean & Who is an OEM, explain with detailed examples?
Answer:
Original equipment manufacturer, when NIKE purchased
stitched cloth from Tirupur (Tamilnadu) mills for its own
branded T-Shirts, NIKE sold the T-Shirt to the end user
through its own sales team and brand name, then NIKE was
called the OEM in relation to the particular Tirupur mill.
In definition, a company that uses a product made by
another company in its own product and sells the product of
the second company under its own brand is called OEM.
stitched cloth from Tirupur (Tamilnadu) mills for its own
branded T-Shirts, NIKE sold the T-Shirt to the end user
through its own sales team and brand name, then NIKE was
called the OEM in relation to the particular Tirupur mill.
In definition, a company that uses a product made by
another company in its own product and sells the product of
the second company under its own brand is called OEM.
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