Marketing Question:

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If the field sales force has been supplied with new leads (via the telephone) that have been qualified, they have probably been assisted by:

Marketing Interview Question
Marketing Interview Question

Answer:

* a) Master salespersons
* b) Sales assistants
* c) Technical support persons
* d) Telemarketers

Answer d

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Which of the following promotional budget methods wrongly views sales as the cause of promotion rather than as the result?________________ is setting the price steps between various products in a product line, based on cost differences between the products, customer evaluations of different features, and competitors prices