Marketing Manager Question:
Download Job Interview Questions and Answers PDF
What is the difference between publicity and promotion?
Answer:
Difference between publicity and promotion:
Publicity is about getting others to know more about your organization and its business. Its objective is to gain more name and fame in the public.
Promotion is much more vast in scope as compared to publicity which is just one aspect of promotion. There are other areas in promotion apart from publicity, which includes advertising, sales promotion,public relation, personal selling and direct marketing as well.
Publicity is about getting others to know more about your organization and its business. Its objective is to gain more name and fame in the public.
Promotion is much more vast in scope as compared to publicity which is just one aspect of promotion. There are other areas in promotion apart from publicity, which includes advertising, sales promotion,public relation, personal selling and direct marketing as well.
Download Marketing Manager Interview Questions And Answers
PDF
Previous Question | Next Question |
What is publicity? | What is IMC in promotions? |