Education Marketing Specialist Question:

☛ What marketing metrics do you regularly track? How do you organize and parse the data? (e.g. in spreadsheets)
☛ What are the biggest challenges in our industry for the next five years?
☛ What statistical analysis software have you used?
☛ Describe the process of product positioning.
☛ What metrics indicate that a campaign failed? How would you use those findings to inform your next campaign?