Marketing Question:
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If an advertiser wants flexibility, timeliness, good local market coverage, broad acceptability, and high believability, the advertiser will probably choose which of the following mass media types

Marketing Interview Question
Marketing Interview Question

Answer:

* a) Newspapers
* b) Television
* c) Direct Mail
* d) Radio

Answer a

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The choice between high markups and high volume is part of which of the following retailer marketing decisionsIf your company were to make light bulbs to be used in photocopiers, you would most likely be selling to a ________________ market.