Community Director Question:

The first part of this question will answer what makes them tick, and what matters to them when building and managing an online community. The second part allows you to ascertain whether they are knowledgeable about your product, passionate about being your digital mouthpiece and evangelising about your company. You could also ask them how they would identify whether an issue needs to be shared with another one of your departments, which also provides a good opportunity to move into describing your company structure and progress the interview to answering their questions.