Online Sales Experts Interview Questions And Answers

Advantages of email marketing are:

1. Large audience.
2. Internet users check emails on regular basis.
3. Return of investment generated can be huge if email marketing is planned the right way.
4. Email is the most basic and popular service of internet and thus most people are familiar with it.

Disadvantages of email marketing are:

1. Filtering causes large number of emails to be rendered undelivered.
2. Spamming in emails may lead to legal action against internet marketers.
3. Needs to be planned very carefully as very minute factors may lead to an email being rendered undelivered or filtered out.

CRM stands for Customer relationship management. It is a process which companies use for client interaction. It involves business processes like sales, customer support and marketing. The main objective of CRM is not only to retain old clients but also to search and attract newer ones. Organizations also use software for the same but the major issue is that an interface used in CRM is not user friendly which leads them to choose some other options. The objective of CRM in marketing perspective is to keep track of emails and social media.

Competition is very important to survive in the market so to achieve success in this field you have to be competitive.Suite the examples of your work related to market competition in your answer as proof .

Always say yes without any second thought in your mind and with full confidence because handling pressure and stress is the hallmark of the right person in the right job. The questions about stress and pressure are more likely to be asked in an interview for these types of jobs, however can be asked in any job interview. So give lots of good examples when you are asked this question like :
☛ Taking responsibility for improving your physical and emotional well-being.
☛ Learning better communication skills to ease and improve your relationships with management and coworkers.
☛ Reduce job stress by taking care of yourself .

Make sure to respond promptly. The longer you take, the bigger the blunder looks to the consumer. Make sure any apology you give is honest and sincere. Otherwise, followers were rip it apart even more. Respond on all channels as well even if the incident only occurred on one.

SEO is a desireable skill for social media marketers and marketers in general since companies always want their content to rank as high as possible on a Google search. Explain how social media helps make this happen by boosting Key Performance Indicators (KPIs…you should know what these are!), making content more share-worthy and perhaps even viral, stressing keywords, and by simply increasing the amount of content attached to a brand. Talk about how you always factor SEO into any social media strategy and detail exactly how you did it in the past.

Sell yourself smartly to your interviewer as much as possible.
You can :
☛ Mention special qualifications that make you stand out from other candidates.
☛ Discuss your experience and how it relates to the position.
☛ If you want to stand out, explain how hiring you will help him.
☛ Showcase Your Winning Personality to your interviewer.
☛ Discuss certifications or licenses required or helpful for the job.

The advantages of internet marketing are as follows:

1. Large audience.
2. Inexpensive.
3. Availability of various options making it convenient for the customer to research through products and services available and then make a purchase.
4. Statistics can be measured more easily due to availability of various tools.
5. Various advertising methods available such as:
☛ Pay per click
☛ Pay per impression
☛ Pay per play
☛ Pay per action
6. Trends of e marketing and their results can be studied easily.

Following things should be kept in mind when drafting an email for marketing purposes :

1. Use an effective subject.
2. Make sure the email does not go into spam. To ensure this make sure the email does not have too many links and restricted words which lead to mail ending up as spam.
3. Keep the email body crisp and up to the mark.
4. Make your point and do not drift away from it.
5. Avoid any form of grammatical mistakes.
6. Reiterate atleast once.

To increase the visibility of a website or a page over internet meta keyword must be optimized the right way. Meta keywords can be optimized using the following rules :

1.Use relevant words or phrases : Keywords you enter should be relevant to the store pages and should contain the common words or phrases a user may search with. Include the page name and make sure the keywords should not exceed beyond 1000 characters including comma and spaces.

2.Avoid duplicate words : Try to use different words with the same meaning but do not repeat the words. If you duplicate the words then the search engine will assign lower ranking to the pages assuming that the content is not unique.

3.Begin with important words : Put the most important words or phrases in the beginning of the list. Search engine searches the sites by examining the keywords. Keep your store name and store domain in the beginning of the list.

4.Use comma for separation : Use "comma" (,) for separating two keywords. Avoid punctuation and other special symbols in the keywords.

The most important skills required in marketing are:
☛ Risk-taking.
☛ Know your audience.
☛ Be a good listener.
☛ Be open to new ideas.
☛ Be accurate but nimble.
☛ Know what the competition is doing.
☛ Passion: Love marketing.
☛ Experimentation: Try something new. Fail. Try again.
☛ Communication: Articulate your point of view well via speaking and writing

This is most common question of marketing job because in this you have to be in direct contact with public i.e your customers. So always say yes it will show your active and dynamic nature to your interviewer. To rule in marketing world you have to be active and all-rounder and this you need to show by your effective answer.