Fresh Team Lead SEO Interview Preparation Guide

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If our website is banned by the search engines for black hat practices and if we have corrected our wrong doings we apply for reinclusion.

Manual actions can be taken within Google webmaster tools if you've been penalized.

It means the search engine crawlers would not index the contents and would not follow the links present on the page.
No, Google does not make use of keyword tags.

If you have enough content in the same niche it is better to have it in one big site because first, this way the site is easier to maintain and the great number of pages is good for ranking high in search results. Many small sites allow focusing on specific niches, therefore competing for different keywords.

Google is always trying to work on their algorithm so that "more deserving" websites with better content rank higher than others. The three main algorithm updates of the last two years are Panda, Penguin and Hummingbird.

Nofollow links are not passed by search engines bot and therefore cannot be cached or indexed. Dofollow link is a kind of hyperlink and it passes through all search engines and it puts an impact over page rank.

Verticals means on what themes of websites have you worked so far- this may include education, real estate, IT, travel, Shopping, jobs etc.

Yes, googlebot reads the first 500 KB present in the robots.txt file.

Webmaster tools is a free service by Google from where we can get free Indexing data, backlinks information, crawl errors, search queries, CTR, website malware errors and submit the XML sitemap.

Google has a special format for sitemaps rather than ordinary html format. So it is good to use special XML format that Google uses for sitemaps.

A frame is a HTML technique which divides the content of a page onto several parts. Search engines see Frames as completely different pages and as such Frames have a negative impact on Seo. We should avoid the usage of Frames and use basic HTML instead.

Google Alerts, Technorati, Backtype, Yacktrack

Keyword stemming is the process of finding out the root word from the search query. A query having the word " playful" would be broken down to the word "play" with the help of stemming algorithm. The search results returned would be having the word " play" in it.

They are the Webmaster, SEO Engineer and Website optimizer etc.

The latest updates in SEO are:

☛ Panda
☛ Penguin

Google Sandbox is an imaginary area where new and less authoritative sites are kept for a specified time period until they establish themselves of being displayed on the search results. It happens by building too many links within a short period of time.

He is the head of web spam team at Google.

A carpenter can't build without a hammer. Every SEO needs their set of tools to get the job done. Popular SEO tools I use are BrightEdge, Google Webmaster Tools, and Google Analytics.

Webmaster tool is a service provided by Google from where you can get backlink information, crawl errors, search queries, Indexing data, CTR etc.

Google server comes in a standard case which is commonly known as "Pizza Box".

If someone says they don't use SEO tools, it's an automatic fail. Why? It means you're an incredibly inefficient person or that you have never done a significant amount of SEO work in your life. There's no way to do serious SEO without introducing some automation. For this question, I'm wondering what tools they use for keyword research, blogging, link analysis, social media, etc. The more obscure the better. And I'm not just looking for a list of tools, either - I want to know why you use them, what you love and what you find annoying. Sometimes I even learn about cool new tools this way! (Bonus for me whether I hire them or not, bwahaha.)

Index sites, because even though spiders visit sites, their main function is not only to visit them but to index their contents spiders do not monitor sites for unethical activities.

See if they incorporate social media tools and tricks in their SEO endeavours, you want to get your name out there as much as possible and social media is the way to do it. Social signals to your pages are almost as good as back links. "Social shares - retweets, +1s and likes - are the SEO currency of the common internet user,"

It is a method by which the user is redirected to new page url to old page url . It is a permanent redirect and it is also useful in directing link juice to new url from old url .

Rand Fishkin is the CEO and Co founder of Seomoz, the most popular seo software in the world. He started the informative "White Board Friday" series for explaining the concepts related to Seo and search engines.