SEO Expert Interview Preparation Guide
Download PDF

SEO Expert frequently Asked Questions by expert members with experience in SEO Expert. These questions and answers will help you strengthen your technical skills, prepare for the new job test and quickly revise the concepts

110 SEO Expert Questions and Answers:

Table of Contents

SEO Expert Interview Questions and Answers
SEO Expert Interview Questions and Answers

1 :: What is Search Engine?

Search Engines are very critical key element useful to find out specific and relevant information through the huge extent of World Wide Web.

2 :: Explain some major commonly used search engines?

☛ Google
☛ Yahoo
☛ Bing
☛ Ask
☛ Aol Search
☛ Wow
☛ WebCrawler
☛ MyWebSearch
☛ Infospace
☛ Info

3 :: What is Google?

Google is the world's largest and renowned search engine incorporating about 66.8%(approximately) of market share. It was introduced in 1998 by students of Stanford University students Sergey Brin and Larry Page. The unique algorithmic ranking system is considered as its key of success. Besides Google Mail services there are various worthy and useful tools are being offered absolutely free which include Blogger, Feedburner, YouTube, Google Plus, Adsense, Webmaster Tools, Adword, Analytics and many more.

4 :: What are the distinct types of SEO practice?

Primarily two types of SEO are being sported in practice:
☛ Off-Page SEO
☛ On-Page SEO.

5 :: Explain different techniques used in Off Page SEO?

There are lots of techniques used in Off-page SEO work. Major Techniques are:
☛ Directory Submission
☛ Social Bookmarking
☛ Blog Post
☛ Article Post
☛ Press Release Submission
☛ Forum Posting
☛ Yahoo Answer
☛ Blog Comment
☛ Deep link Directory Submission
☛ Regional Directory Submission and all that.

6 :: What is On-Page SEO?

On-Page SEO is the process of optimizing a website which includes on-site work such as writing content, title, description, ALT tag, Meta tags as well as ensuring web-page's code and design which can be indexed and crawled by search engines properly.

7 :: What is Off-page SEO?

Off-page SEO is the method of earning back-links from other websites in order to enhance the ranking of the site. This method includes various method of SEO including Blog posting, forum, article submission, Press release submission, classified and miscellaneous.

8 :: What are articles for SEO Expert?

The articles are concerned with a specific topic or event and are highly oriented towards an opinion instead of information. An article is supposed to be more oriented towards showing up opinions, views and idea. Generally, it is written by a third party or expert of any specific field.

9 :: What is press release for SEO Expert?

Press Release is related to a specific action or event which can be republished by distinct medium of mass-media including other websites. It should be simple, short and professional. It conveys a clear message or information.

10 :: Explain meta tags?

HTML meta tags are usually referred as tags of page data which sits between opening and closing head tags of a document's HTML code. Actually these are hidden keywords who sits in the code. These are invisible to visitors but are visible and readable by Search Engines.

11 :: Give me a example of Meta Tags?

Example:
<head>
<title>Not considered as Meta Tag, even required anyway
<meta name="description" content="Write your description here" />
<meta name="keywords" content="Write your keyword here" />
head>

12 :: What is Black Hat SEO?

In order to attain High Ranking in search engine result page, websites go for various methods and techniques which are characterized by two categories.
The method which are less acceptable or instructed to avoid in search engine guidelines are Black Hat SEO.

13 :: What is White Hat SEO?

The methods which are implemented and acceptable according to search engine guidelines are White Hat SEO.

14 :: Explain Black Hat SEO techniques?

Some Black Hat SEO techniques are:
☛ Keyword Stuffing
☛ Cloaking
☛ Doorway Pages or Gateway Pages
☛ Link Farming
☛ Hidden Text, etc.

15 :: What is spider for SEO Expert?

Spider also called as bot, crawler or robot is a set of computer program that browses the World Wide Web in methodical and orderly fashion as well automatically scan the webpages and website for updated content and download a copy to its data center to index.

16 :: Name the spiders of major search engines?

The name of bots/spider of:
Google search engine is GoogleBot,
Yahoo Slurp for Yahoo search and
BingBot for Bing search engine.
Nofollow link is exactly vice-versa of dofollow link. These are non-crawling link which is not passed by search engine bots and hence can't be cached or indexed. It is obvious when we wish to prevent a link from crawling and indexing.
Dofollow link is a kind of hyperlink which says all search engine crawlers to pass through which also put an impact over page rank. When we opt to employ or attempt to achieve a dofollow link then it is counted by search engines and sits in the eye of Google, Bing, MSN, Yahoo etc. as a backlink for your website and enhances your site ranking.

19 :: What is page rank for SEO Expert?

Page Rank is a set of algorithm for link analysis named after Larry (the computer scientist) Page and employed by Google search engine towards defining a numerical value from 1 to 10 to each component of hyper-linked documents like the world wide web. The value accepts only round figure that means decimal are not allowed. Page rank is calculated by their inbound links.

20 :: What is PR for SEO Expert?

PR is Page Rank which is defined by quality inbound links from other website or webpages to a web page or website as well as say the importance of that site.

21 :: What is SERP for SEO Expert?

SERP stands for Search Engine Result Page is the placement of the website or webpage which is returned by a search engine after a search query or attribute.

22 :: What is Cache for SEO Expert?

Cache is the process performed by search engine crawler at a regular interval of time. It used to scan and take snapshot of each page over world wide web as well as store as a backup copy. Almost every search engine result page incorporates a cached link for every site. However, clicking over cached link show you the last Google cached version of that specific page rather than of current version.

23 :: What is ALT tag for SEO Expert?

The ALT attribute also called as ALT tag are employed in XHTML and HTML documents in context of defining alternative text that is supposed to be rendered when the element can't be rendered to which it is applied. One great feature of ALT tag is that it is readable to 'screen reader' which is a software by means of which a blind person can hear this. In addition, it delivers alternative information for an image due to some specific reason a user can't view it, such as in case of a slow connection and an error occurred in the source attribute.

24 :: What is Adsense for SEO Expert?

Adsense is a web program conducted by Google that enables publishers of content websites to cater text, rich media, image, video advertisements automatically which are relevant to content of the website and audience. These advertisements are included, maintained and sorted by Google itself and earn money either by per-click or per-impression basis.

25 :: What is Adword for SEO Expert?

Adword is referred as the main advertising product of Google which is useful to make appear your ads on Google and its partner websites including Google Search. This Google's product offer PPC (Pay Per Click) advertising which is a primary module and incorporate a sub module CPC (Cost Per Click) where we bid that rate that will be charged only when the users click your advertisement. One another sub module is CPM (Cost Per Thousand Impression) advertising where advertiser pay for a thousand impressions on flat rate to the publisher. In addition it also includes website targeted advertising of banner, text and rich-media ads. Moreover, the ad will appear especially to those people who are already looking for such type of product you are offering as well as offer to choose particular sites with the geographical area to show your ads.