SEM Specialist (SEO/SEM) Question: Download Search Engine Marketing Specialist PDF
What is the meaning of CTR and how you can calculate?
Answer:
CTR stands for Click through rate that tells the number of visitors visited on your ad on the web page. The formula for calculating CTR is
Number of click / Number of impressions X 100
These will give you an answer in percentage like what percentage of customers have viewed your ad.
Number of click / Number of impressions X 100
These will give you an answer in percentage like what percentage of customers have viewed your ad.
| Previous Question | Next Question |
| What is conversion optimizer in AdWords? | How to track conversions in Google Adwords? |