Web Developer Cum SEO Analyst Question:

What is cloaking?

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Answer:

Cloaking is a technique used to deliver the content on a Web page to a search engine in a way that is different to what the user was looking for.

The purpose of cloaking is to boost a website’s search engine rank on certain keywords. Cloaking takes a user to the other sites than what he or she expects by disguising those sites’ true content.

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