Art Director Question: Download Questions PDF
Tell me what are the main things that the art director for an ad look for?
Answer:
☛ Composition: does it cover all aspects of the ad including images
☛ Typography: does the letter or font used are align and readable to the target audience
☛ Color: does the color used in the ad campaign, suits the color scheme of the brand.
☛ Typography: does the letter or font used are align and readable to the target audience
☛ Color: does the color used in the ad campaign, suits the color scheme of the brand.
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