Social Media Specialist Question:

This common job interview question is often asked in every type of interview. But for marketing jobs this question is especially important. It provides you with a chance to tout your interview preparation by suggesting effective marketing strategies based on the research you completed on the company.

Start by discussing your overall qualifications and experience, but then amend those answers with statements such as, “As I researched your company, I noticed that while your online marketing presence was strong, there are several areas that could be built upon including…” and following up with your ideas. However, you should refrain from this answer if you are interviewing with the head of the marketing department, as you may be undermining their beliefs.