Public Relations Assistant Question:

Every publicist has several of her greatest wins ready on the tip of her tongue for when she’s asked this question, but before letting them roll off your tongue in your interview, make sure they’re the right wins for the job. It’s OK to name drop your biggest and baddest, but keep in mind those outlets that you think would be most promising for the company you’re interviewing with. If you’re looking to secure a PR Manager role with a fashion startup, you will want to mention that time you scored coverage on Refinery29 and Elle, in lieu of AskMen or Sports Illustrated.