Marketing Intern Question:
Explain me how do to decide what to content create?
Answer:
► Mediocre Responses:
☛ My manager tells me what I should write about and gives me an outline.
☛ I look at what’s trending and pick an interesting topic.
► Great Responses:
☛ I keep a backlog of keywords that people are searching for in Google related to my target topic, and create posts based on the backlog.
☛ I set up Google News alerts and a feed reader to look at which topics are trending in the news that relate to my topic area. I come up with spins on those topics to newsjack those stories.
☛ I regularly ask the sales team what questions their prospects are asking, and use the responses as fodder for my next post.
☛ My manager tells me what I should write about and gives me an outline.
☛ I look at what’s trending and pick an interesting topic.
► Great Responses:
☛ I keep a backlog of keywords that people are searching for in Google related to my target topic, and create posts based on the backlog.
☛ I set up Google News alerts and a feed reader to look at which topics are trending in the news that relate to my topic area. I come up with spins on those topics to newsjack those stories.
☛ I regularly ask the sales team what questions their prospects are asking, and use the responses as fodder for my next post.
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