Social Media Interview Preparation Guide

Elevate your Social Media interview readiness with our detailed compilation of 52 questions. Each question is designed to test and expand your Social Media expertise. Suitable for all experience levels, these questions will help you prepare thoroughly. Get the free PDF download to access all 52 questions and excel in your Social Media interview. This comprehensive guide is essential for effective study and confidence building.

52 Social Media Questions and Answers:

1 :: Tell me is social media free?

Yes, the services are free to use. However, no matter how much automation you put on them (if you choose to), there is an investment in human time. Unless your time is free. 🙂

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2 :: Tell me what things public relation specialist should know?

☛ Public relations specialist must be aware of the newspaper or websites that enable you to reach your target demographic most effectively
☛ And public relations specialist should have experience with both old and new media

3 :: Tell me what Bit.ly tracks for public relation press release?

Bit.ly shortens your website long URL into a short link, and that link can be used for social media. Also, it can be used to track

☛ Number or clicks
☛ Clicks frequency and its time
☛ Track referral websites
☛ Track regional clicks

4 :: Explain what is the advantage of in-house PR specialist?

The in-house PR will act as a representative of your product to the outside world, and being an in-house PR, he can give a total dedication for branding of your product.

5 :: Explain how much would it cost me for you to setup my social media accounts?

This should be included in part of the consulting fee if you don’t have an account setup yet. The key here is NOBODY should be charging a relative arm and leg to setup an account. A well designed Twitter background? Sure, that costs a bit. However, the response here I would hope would be that setup is included, but real expertise comes from knowing how to OPTIMIZE accounts and avoiding little common mistakes.

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6 :: Explain me some examples of how we could generate PR using social media?

If the words that sound anything like “traditional press release” rears its head here, run away. Online relationships (with bloggers, media sources, etc.) are a different breed all together and based around genuine caring, relationships AND business.

7 :: Tell us what online communities have you managed in the past?

Creating profiles and pages and then posting content to them isn’t the job – anyone can do that. The ability to build and engage with the community is the qualifying test of whether someone is a social media manager or a social media user.

8 :: What are your thoughts on Google+?

There are several schools of thought on this matter, and there is no right answer. As of this writing, G+ should be used mostly for SEO purposes and local search results if nothing else. It’s a strange and fine line to consider this platform as a pure social network - it doesn’t seem to hold much weight. But the additional effects of using it are still powerful.

9 :: Tell me what all sectors can a public relations specialist can work?

Public relation specialist can give service in various sectors like

☛ Advertising or PR firms
☛ Work directly with clients
☛ Press secretary
☛ Information officer
☛ Media specialist
☛ Government agencies
☛ Non-profit organization

10 :: Explain some of the social media optimization or monitoring tools?

These tools make business posting and monitoring across different platforms easy

☛ Hootsuite
☛ TweetDeck
☛ CoTweet
☛ Vitrue
☛ Posterous
☛ Postling

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