Marketing Coordinator Question: Download Marketing Assistant PDF

What is the main difference between marketing and sales?

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Answer:

☛ Sales almost always deals with closing a deal. The purpose is to make contact with potential customers and encourage them to commit to a purchase or a follow up meeting.
☛ Marketing is concerned with raising brand awareness; you are not trying to sell the product directly, you are trying to make people aware of it and want to buy it.

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