Marketing Question:

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The total number of items that the company carries within its product lines refers to the ___________ of the product mix.

Marketing Interview Question
Marketing Interview Question

Answer:

* a) Width
* b) Depth
* c) Length
* d) Consistency

Answer c

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A (n) __________________ are computerized collections of information obtained from data sources within the company.The use of price points for reference to different levels of quality for a company is related products are typical, of which product-mix pricing strategy