Brand Manager Question:

Innovation/Creativity Based Brand Management Interview Questions:

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Answer:

► What ideas have you developed that were creative or innovative?
► It's difficult to develop new ideas every day, so sometimes it's important to combine existing ideas creatively to seize a new opportunity. Tell me about a time when you did this successfully.
► Sell me this pen.
► Describe a situation in which you worked with others to develop a unique and resourceful solution to a difficult problem. What was your role?
► Tell me about a time when your standard approach to problem solving didn't produce the desired solution. What did you do?
► In your last job, what did you do different from your predecessors? Why?
► How important is creativity in your personal life? How do you express this?
► Did you express any new ideas to your boss in the last 6 months of work? What were these ideas and how did your boss respond to them?
► We all know that some problems just don't have a solution. Tell me about a problem you tried to solve but couldn't. What solutions did you try? How did you come up with these solutions.

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