Creative Director Question:

Do you know how to write an ad?

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Answer:

☛ Before writing for an ad, you should have thorough knowledge about the product
☛ Use less word and give more meaning
☛ Figure out the most eye-catching statement in your ad and put in the beginning part or introduction
☛ Once you had done with writing, trim what you have written
☛ Try to convey the message that touches your audience
☛ Instead of a stationary photograph, to enhance your radio script use a series of video images
☛ Record your ad and listen to it repeatedly until you are convinced totally with it
☛ Use the language that your audience is comfy with.

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Please explain what all things does the art director do?Explain me do you have any writing experience?