Social Media Marketing Executive Question:
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Can you describe your biggest social media failure?

Answer:

Everybody makes mistakes, it’s not a big deal. Be completely honest about this and focus on what you learned from your bad experiences. Tell your negative stories, too. Also, mention how you corrected it and the changes you made to avoid it from happening again in the future.

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Please explain how could you leverage YouTube in order to promote our brand and increase engagement?Are they accomplished in a social marketing environment AND in a social customer service environment?