SEO Expert Interview Preparation Guide

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Search Engines are very critical key element useful to find out specific and relevant information through the huge extent of World Wide Web.

☛ Google
☛ Yahoo
☛ Bing
☛ Ask
☛ Aol Search
☛ Wow
☛ WebCrawler
☛ MyWebSearch
☛ Infospace
☛ Info

Google is the world's largest and renowned search engine incorporating about 66.8%(approximately) of market share. It was introduced in 1998 by students of Stanford University students Sergey Brin and Larry Page. The unique algorithmic ranking system is considered as its key of success. Besides Google Mail services there are various worthy and useful tools are being offered absolutely free which include Blogger, Feedburner, YouTube, Google Plus, Adsense, Webmaster Tools, Adword, Analytics and many more.

Primarily two types of SEO are being sported in practice:
☛ Off-Page SEO
☛ On-Page SEO.

There are lots of techniques used in Off-page SEO work. Major Techniques are:
☛ Directory Submission
☛ Social Bookmarking
☛ Blog Post
☛ Article Post
☛ Press Release Submission
☛ Forum Posting
☛ Yahoo Answer
☛ Blog Comment
☛ Deep link Directory Submission
☛ Regional Directory Submission and all that.

On-Page SEO is the process of optimizing a website which includes on-site work such as writing content, title, description, ALT tag, Meta tags as well as ensuring web-page's code and design which can be indexed and crawled by search engines properly.

Off-page SEO is the method of earning back-links from other websites in order to enhance the ranking of the site. This method includes various method of SEO including Blog posting, forum, article submission, Press release submission, classified and miscellaneous.

The articles are concerned with a specific topic or event and are highly oriented towards an opinion instead of information. An article is supposed to be more oriented towards showing up opinions, views and idea. Generally, it is written by a third party or expert of any specific field.

Press Release is related to a specific action or event which can be republished by distinct medium of mass-media including other websites. It should be simple, short and professional. It conveys a clear message or information.

HTML meta tags are usually referred as tags of page data which sits between opening and closing head tags of a document's HTML code. Actually these are hidden keywords who sits in the code. These are invisible to visitors but are visible and readable by Search Engines.