Marketing Communication Question:
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Tell me how to judge the effectiveness of Marcom activities?
Answer:
☛ Reach
☛ Frequency
☛ Increase in sales
☛ Improving the company image
☛ Brand and advertising awareness
☛ Cost per thousand
☛ Change in market share etc.
☛ Frequency
☛ Increase in sales
☛ Improving the company image
☛ Brand and advertising awareness
☛ Cost per thousand
☛ Change in market share etc.
Download Marketing Communication Interview Questions And Answers
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